Rent More. Own Less.
Website Content and Design
Social Media Content
Paid Media Campaigns
Print and Environmental
Building Creative Department
Creating an Online Product Rental Marketplace
Joined The Shed team during their first months of business to build the brand and run the creative team with CMO. Responsible for creative ideation and execution for all consumer, partner and investor facing materials. With a lean team, I helped grow The Shed and revolutionized the "rent it all from one place" experiential store and online rental model attracting interest from global investors and build a loyal customer base.
Mapped, redesigned UI, and led creative with developers for The Shed's rental marketplace website. Mobile first design targeting a wide variety of customer demographics from young urban apartment dwellers and families to retired down-sizers. (FIGMA)
Responsible for creating content for The Shed's integrated marketing campaigns - email, paid and organic social, environmental, event, etc. Help maintain Influencer and customer relations within social media channels of Instagram, Facebook, and LinkedIn. Includes editing raw footage coming in from local Shed locations. (Work in Adobe Premiere Pro for advanced editing.)